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marketing executive

  • Marketing
  • Cambridge
  • £30000 - £35000 per annum
  • Permanent
  • Full Time
  • 1608562
  • 24 May 2018
  1. Jobs in Cambridgeshire from Office Angels
  2. Office Angels
  3. More Jobs from this Recruiter

This is a 12 month maternity cover vacancy, the main responsibilities of the role are:

* Execute the Company Marketing Plan and Events Calendar and manage the marketing budget in line with the targets and objectives set in the Marketing Plan, including liaison and negotiation with event organisers, industry sites, media channels, etc.
* Take ownership of the weekly email marketing campaigns to new markets, prospects and verticals:

* working within the Company's brand and social media guidelines, ensure high-quality, on-brand; imaginative campaigns are delivered on time and on budget;
* work to specific dates/briefs - 12 annual campaigns - 6 different stages per campaign;
* email communication to all contacts that have been followed up by the telesales team;
* provide local management of the CRM - removing unsubscribes, updating bounced data, reassigning leads, updating communication;
* monitor and report on performance of campaigns and ROI - downloading and circulating statistics to the team;
* provide feedback/recommendations on how to improve future campaigns.

* Planning and execution of the Company's tradeshows and smaller UK events providing additional support on global events to Group marketing as required
* Collaborating with the sales team to develop written and graphic content for a variety of uses including application stories and case studies, email campaigns, vertical market and event material
* Develop content for marketing videos - either in-house or using an external agency
* Maintain membership with associations - regular communication, planning and attending events
* Managing the Company's led tech days - planning and organising around major industry events
* Working within the Company's Brand and Social Media Guidelines, produce communication to support sales initiatives. Assist the sales team with the distribution of these materials, reporting back on the level of interest generated
* Support the Company's Group marketing effort as required by the Corporate Marketing and Communications Manger
* Perform any other duties as reasonably directed by your Manager

Office Angels acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. Office Angels UK is an Equal Opportunities Employer.

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